To Thine Own Self Be True: The Power of Femininity

SHOP THE NEW GODDESS COLLECTION

To Thine Own Self Be True: The Power of Femininity

Women have suffered immense injustice throughout history simply for being female. Although there is still a lot of work to be done in regards to gender equality, us girls have made it a long way since the days of ankle length dresses and arranged marriages. But in our fight for the vote and the right for us to also bring home some bacon, many women have sacrificed their femininity for masculinity in order to be taken seriously on the world's playing field. We may have gained a stronger voice, the ability to own property, and start our own companies, but many of us have exchanged the beautiful skills and powerful expressions that make us feminine in order to do so. Romance has been sacrificed for success in work, vulnerability for power. And in return, this sacrifice has left a lonely ache in the sacred temple of a woman's heart. Is it possible to be powerful and feminine? What does that look like today? Can we be taken seriously if we are both smart and beautiful? Strong and sexy? Is it possible to honor both the goddess Athena and Aphrodite within us instead of one or the other? Where is the balance? What does it mean to embrace our true femininity? 

We're not exactly sure. But this is what we believe:

You are strong. You are beautiful. You are sexy. You are unstoppable. You are unlike any other woman that has walked this earth. You have a combination of skills, talents, experiences, thoughts and passions that is unique in all the world. And the world desperately needs you. We all have what has been labeled as "masculine" and "feminine" tendencies, both men and women alike, but it's not about the gender categorization, it's the remarkable blend of what makes you you - that's what makes you so beautiful. You can go makeup-less or you can wear bright red lipstick everyday. You can be a stay-at-home mom or you can be the CEO of a company! Both are successful and admirable. It's no one's place to judge. Judgement only serves to tear one another down. Strength is found through loving and listening to one another. You have the power and the choice to do whatever you set your heart and your brilliant mind out to do. Do not listen to the voice of fear, listen to the voice of truth and embrace what makes you YOU... your true femininity. 

This is the heart behind our newest Goddess Collection. It is a collection that calls us to embrace our beauty, and honor our strength. Reflecting divine beauty, strength and grace, the goddess reminds us what it means to be truly feminine – She is fierce. She is tender. She is feminine. This Goddess Collection is a highly technical, performance yoga collection that is elegant, body conscious, sexy and sophisticated. That's how we want you to feel - beautifully fierce and feminine. 

We invite you to join us in this conversation! We want to hear your stories and opinions. What does femininity mean to you? Here are some wise words on the topic from other women we admire:

Nothing makes a woman more beautiful than the belief that she is beautiful.
– Sophia Loren

Being strong can also be feminine. I don't think feminine equals being weak. Being strong is very sexy.
– Sanaa Lathan

To me the definition of true masculinity and femininity is being able to lay in your own skin comfortably.
– Vincent D'Onofrio

As women, yoga has the capacity to teach us the art of self-acceptance. We learn to free ourselves of the judgement that we are only one dimensional. We find we can be both smart and sexy. Strong and kind. Thoughtful and determined. That the power of our femininity is closely connected to being unapologetically ourselves.
– Yoga Medicine

Pretty women wonder where my secret lies.
I'm not cute or built to suit a fashion model's size
But when I start to tell them,
They think I'm telling lies.
I say, It's in the reach of my arms
The span of my hips,
The stride of my step,
The curl of my lips.
I'm a woman
Phenomenally.
Phenomenal woman,
that's me.
– Maya Angelou

We are all born sexual creatures, thank God, but it's a pity so many people despise and crush this natural gift.
– Marilyn Monroe

After all those years as a woman hearing 'not thin enough, not pretty enough, not smart enough, not this enough, not that enough,' almost overnight I woke up one morning and thought, I AM ENOUGH. 
– Anna Quindlen

Women are still in emotional bondage as long as we need to worry that we might have to make a choice between being heard and being loved.
– Marianne Williamson

But it is not regressive to surrender to our feminine selves. It's the most progressive line of development because it honors, instead of represses, our emotions.
– Marianne Williamson

If you liked this blog, check out our other blogs like "The Art of Aging Gracefully: Issue 3", "Three Lessons from the Ground of Motherhood", "The Art of Aging Gracefully: Issue 1," and "Resources for Your Well-Being."